Thelmita’s

coffee

Brand Strategy / Web Design / Creative Campaigns / Storytelling

/ 01
Project
Overview
Honduran Coffee at its Best
Thelmita’s Coffee, a reflection of the rich cultural tapestry of Honduran coffee, sought to amplify its brand presence with a multi-faceted brand strategy. This involved the creation of a seamless ecommerce platform, two captivating social media video campaigns, and a meticulous crafting of the brand’s visual identity.
Type
New Brand
Industry
Food & Beverage
Services
Verbal + Visual Identity, Creative Campaigns
Awards
MUSE, Hermes
/ 02
The
Challenge

Brewing Uniqueness

In a world brimming with coffee brands, how do you brew uniqueness? The task was intricate: create an online space that stands out, yet feels intimately familiar to those who cherish the heritage of Honduran coffee. The challenge was to weave the brand’s narrative across multiple platforms, ensuring each sip, or click, felt exclusively Thelmita’s.
WHAT WE DID

Vision Boards
Storytelling
Verbal & Visual Identity System
Creative Direction
Video Campaigns

/ 03
The
Result

Crafting a Digital Coffee Legacy

We positioned Thelmita’s Coffee as an ecommerce platform that’s more of a cultural hub, where coffee enthusiasts immerse in stories as rich as the brew. The videos, “Coffee is Heritage” and “Coffee is Family,” became not just campaigns but conversations—echoing the brand’s pillars of quality and tradition. 
Each design element, every color nuance, and each font selection were thoughtfully chosen. This meticulous attention to detail transformed Thelmita’s Coffee from a mere brand into an immersive experience.